Blog Archives

Ghostwriting vs. copywriting: one and the same?

Ghostwriting?

One of the questions I’m often asked when I tell people at networking events that I’m a copywriter is whether I ghostwrite blog posts or articles for clients. The answer I give is ‘yes’ – because I do offer a

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From book blurbs to wine write-ups, Copy Cabana 2017 packed a linguistic punch

Ultimate G&T at Aruba

This time last week I joined some 200 of my peers at Copy Cabana 2017 – the 2nd copywriters’ conference to be held in (not quite so sunny) Bournemouth. The event’s tagline is “Prepare to celebrate the life linguistic”. It certainly delivered on its

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Even copywriters can lose their mojo for their blog

I’ve a confession: this is my first blog post in six weeks. And only my fifth this year. I know that doesn’t exactly sound like a heinous crime, even for a freelance copywriter. And I very much doubt if anyone

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